Free for preschool & daycare owners · you only cover shipping
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CLEAR PATH
Childcare Marketing
A hands-on planning guide

The Preschool Growth Workbook

A step-by-step workbook for filling seats, keeping the families you have, and growing your center with a real plan instead of guesswork.

  • Worksheets, calculators, checklists, and diagrams you fill in yourself
  • Written by a former preschool teacher who now does childcare marketing
  • Mailed to your door. The workbook is free, you cover shipping.
Cover of The Preschool Growth Workbook

55 pages to write in.
It isn’t a book to read once and shelve. It’s meant to be written in, torn into, and returned to every quarter.

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Contents

What’s inside

Nine parts that take you from “where do we stand?” to a dated plan on your calendar. Work in order, or jump to the part that matches your biggest headache.

PartSection
1Know Where You StandEnrollment snapshot, the cost of empty seats, marketing self-audit
2The Parent JourneyMapping it, your digital front door, the tour, follow-up
3Winning the CallThe first 60 seconds, discovery questions, tough questions, booking the tour
4Your WaitlistWhy it leaks, keeping families warm, your waitlist tracker
5Trust & ReputationThe review engine, turning families into referrals
6Content & VisibilityContent pillars, your first content calendar, local search
7Budget & ROIWhat to spend, tracking return on every dollar
8RetentionWhy families really leave, your touchpoint planner
9Your 90-Day Action PlanPrioritizing, and putting dates on the calendar
No wrong order

Some owners work cover to cover over a weekend. Others do one section per week during nap time. Both work. What matters is finishing the last page with an actual plan on paper.

Sneak peek

The true cost of an empty seat

An empty seat doesn’t just cost you this month’s tuition. It costs you every month that seat sits open. This is one of the calculators inside Part 1. Try it with your own numbers.

Number of open seats today
×Average monthly tuition per seat
=Monthly revenue left on the table$0
×12 months12
Annual revenue lost to empty seats$0

Just a preview. Nothing you type here is saved or sent.

A note from Brooks

I’ve stood in your classroom.

I spent three years teaching preschool before I ever touched a marketing campaign, both a 3s classroom and a 4s classroom. I know what it feels like to watch a wonderful program have empty seats simply because the families who would love it never found it.

That’s why I started Clear Path Childcare Marketing, and it’s why I built this workbook. Almost every center owner I talk to is doing real, good work with families every single day, but marketing feels like a second job nobody trained them for.

Good to know

Questions

Why is it free?

I’d rather earn your trust by giving you something useful first. The workbook is free, and the small shipping fee covers getting it to you. If you want help after you finish, you can book a free Digital Growth Assessment, but there’s no obligation.

What do I actually pay?

Just the $6.95 Shipping and Handling charge at checkout. There are no subscriptions or hidden fees.

Will I get sales calls?

You may get a follow-up email or text with tips and an invitation to the free Digital Growth Assessment. You can opt out at any time.

Is this only for big centers?

No. It works for home daycares, single-location preschools, and multi-site centers. You fill in your own numbers.

Ready to fill your open seats?

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